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McGraw-Hill Professional Book Group Masterfile

346,000 TOTAL USA ACTIVE BOOK BUYERS @ $ 110.00 / M

PROFILE: Buyers and former members of one or more book club offered by McGraw-Hill for professionals interested in computers, electronics, architecture, business, how-to, mechanical engineering, civil engineering, chemical engineering or aviation, plus last 24-month purchasers of books on these subjects. The book clubs ceased operation in Feb 1999 and were replaced by a monthly solicitation program offering professional books on a positive-option plan.

SELECTION: State/SCF/ZIP selections @ $7.50/M+; book subject selection @ $10/M+; recency selection @ $5/M+; home/business address selection @ $5/M+; random sample @ N/C.

ADDRESSING: Standard record includes name of individual customer at home or business address street/PO address, city, state and Zip code.

RESTRICTIONS: One-time use only; sample mailing required.

TERMS: ADVANCE PAYMENT WITH FIRST ORDER. Mailers due 30 days from invoice date. Cancellations subject to return of order BEFORE MAILING DATE and may be subject to RUNNING, SHIPPING and/or PENALTY CHARGES. Cancellations AFTER MAIL DATE subject to all rental and shipping charges.

We believe this information is accurate. However, NO WARRANTY is implied nor are results guaranteed from rental or use of this mailing list.

  GreatList # 800

LIST CONTAINS
Postal addresses

LIST UPDATED
MONTHLY

UNIT OF SALE
$45-$150 avg book sale

FULFILLMENT OPTIONS
Cheshire labels @ N/C
P/S labels @ $12/M+
Cartridge @ $25/F+
Diskette @ $50/F+
E-mail delivery @ $65/F+

KEYING
6 characters @ $5/M+

MULTIPLE USE
Not available

MINIMUM ORDER
5,000 records

DELIVERY
5 working days from receipt of a fully documented mailing list order and prepayment (if required).

McGraw-Hill Professional Book Group Masterfile

346,000 TOTAL USA ACTIVE BOOK BUYERS @ $ 110.00 / M

Seg#TypeDescriptionCountAddtl Charge
052SBA24-Mo Aviation Book Buyers4,40010.00/M +
053SBA24-Mo Business Book Buyers61,60010.00/M +
054SBA24-Mo Computing Book Buyers42,90010.00/M +
055SBA24-Mo Electronic Book Buyers51,60010.00/M +
056SBA24-Mo Engineering Book Buyers183,70010.00/M +


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