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Macworld Magazine Subscribers/Recipients

261,345 TOTAL SUBSCRIBERS/RECIPIENTS @ $ 170.00 / M

PROFILE: Subscribers and recipients of MACWORLD magazine, ($30/yr, monthly), published by IDG Communications, Framingham, MA, for business and professional MacIntosh users and buyers. These individuals have key purchasing influence as active corporate users in company sizes ranging from large corporations to medium and small sized businesses as well as individual users at home. 58% use a MAC II series machine; 58% use a MAC SE, SE/30, or MAC Classic; 95% use the MacIntosh for business/scientific applications; 57% have MS DOS based machines installed at their businesses. Median age is 40; average household income $78,100; 37% have post graduate degrees. List is updated monthly by the list owner.

SELECTION: State/SCF/ZIP @ $6/M+; gender, home/business address @ $6/M+; renewals, new to file @ $11/M+; source, recency, hotline @ $16/M+; age, income @ $21/M+; random sample @ N/C.

ADDRESSING: Standard record includes individual name, business/home address, street/PO address, city, state, and ZIP code. 40% of file is at business address.

RESTRICTIONS: One-time use only; sample mailing required.

TERMS: ADVANCE PAYMENT WITH FIRST ORDER. Mailers due 30 days from invoice date. Cancellations subject to return of order BEFORE MAILING DATE and may be subject to RUNNING, SHIPPING and/or PENALTY CHARGES. Cancellations AFTER MAIL DATE subject to all rental and shipping charges.

We believe this information is accurate. However, NO WARRANTY is implied nor are results guaranteed from rental or use of this mailing list.

  GreatList # 2482

LIST CONTAINS
Postal addresses

LIST UPDATED
MONTHLY

UNIT OF SALE
$30/year subscription
80% subscribers
20% controlled

FULFILLMENT OPTIONS
4-up cheshire @ N/C
4-up P/S @ $8/M+
Magnetic tape @ $25/F+

KEYING
5 characters @ $2.50/M+

MULTIPLE USE
Not available

MINIMUM ORDER
5,000 records

DELIVERY
15 working days from receipt of a fully documented mailing list order and prepayment (if required).



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